GRUBHUB AND THE GIRLS
Girl Scouts Celebrates National Girl Scout Cookie Weekend February 19–21 with Contact-Free Sales Options
Consumers who don’t know a Girl Scout can support girl leadership by purchasing cookies online from a local troop.
Hayley Rocco, Senior Manager of Marketing and Communication
WARWICK, RI (February 19, 2020)—Girl Scouts of the Southeastern New England (GSSNE) will celebrate the annual National Girl Scout Cookie Weekend February 19–21, when consumers are encouraged to invest in girl leaders of today and the future by purchasing Girl Scout Cookies. GSSNE is offering a number of online, contact-free sales options this year to keep girls and their customers safe during the COVID-19 pandemic while still teaching girls valuable entrepreneurship skills and helping local troops thrive.
National Girl Scout Cookie Weekend typically marks a time when many cookie entrepreneurs across the United States sell to friends, family, and their communities via in-person booths, door-to-door activity, and the Digital Cookie® platform online. This year, both the organization and our innovative girls are offering a number of ways consumers can still purchase Girl Scout Cookies in socially distant and contact-free ways:
- Many Girl Scouts have creatively changed their sales methods in light of COVID-19, from running virtual cookie booths on social media to setting up drive-through locations and marketing their business with door hangers. If you know a Girl Scout, reach out to her to find out how she’s selling cookies in ways that meet local and state safety protocols.
- Consumers who don’t already know a Girl Scout can visit gssne.org/findcookies, text COOKIES to 59618*, or download the free Girl Scout Cookie Finder app for iOSand Android to purchase from a local troop for direct shipment to their door or donation to local causes. 57% of consumers report that they are shopping online more than they did prior to the coronavirus outbreak, and this additional contact-free method enables people to invest in girls in their area while keeping girls’ safety and skill building top of mind. Through managing sales via the Digital Cookie platform, Girl Scouts are growing their businesses online while staying safe and learning skills such as goal setting, decision making, and money management.
- This season, GSSNE is collaborating with food ordering and delivery platform Grubhub so girls have another way to facilitate contact-free cookie orders. In select markets, with additional markets added throughout cookie season, consumers can order Girl Scout Cookies for pickup or delivery on comor the Grubhub app. A hands-on experience in managing e-commerce, local Girl Scouts will track and fulfill orders, manage inventory, and more, all using Grubhub’s back-end technology. As always, the proceeds benefit the troop and council while providing another innovative way to safely run the cookie program virtually. GSSNE is grateful to Grubhub for waiving all fees for the organization to make this new delivery option feasible for sales without reducing troops’ and councils’ proceeds.
Cookie customers not only can create joy for themselves during this difficult time by purchasing Thin Mints®, Samoas®/Caramel deLites®, the new Toast-Yay!TM, and other favorites—they can also create joy for essential workers, first responders, charities, the military, and more through their council or troop donation programs. And the earnings stay local: girls decide how to allocate their portion of the earnings for community projects, leadership opportunities, and exciting experiences. Each council depends on its earnings to run Girl Scout programming in every residential zip code in the United States.
If you don’t already know a Girl Scout, visit http://www.gssne.org/findcookies to purchase cookies online from a local troop for direct shipment or donation to local organizations. Girl Scout Cookie season is recognized nationally from January through April, but local timing and product availability varies, so contact GSSNE for more information.
*message and data rates may apply. Text STOPGS for STOP, HELPGS for help.
We’re Girl Scouts of the USA
We’re 2.5 million strong—more than 1.7 million girls and 750,000 adults who believe in the power of every G.I.R.L. (Go-getter, Innovator, Risk-taker, Leader)™ to change the world. Our extraordinary journey began more than 100 years ago with the original G.I.R.L., Juliette Gordon “Daisy” Low. On March 12, 1912, in Savannah, Georgia, she organized the very first Girl Scout troop, and every year since, we’ve honored her vision and legacy, building girls of courage, confidence, and character who make the world a better place. We’re the preeminent leadership development organization for girls. And with programs from coast to coast and across the globe, Girl Scouts offers every girl a chance to practice a lifetime of leadership, adventure, and success. To volunteer, reconnect, donate, or join, visit www.gssne.org/jointoday.